GLOSSARY POST

API (Application Programming Interface)

22 days ago
2 min read

API is an acronym for Application Programming Interface. It refers to a set of rules, protocols, and tools used for connecting different software applications. It refers to methods that specify the formats for requests in order to exchange information between systems, and conventions developers must agree upon to use. In other words, they enable different applications to share their data and functionality with each other, but none of the applications actually knows how to work with the system of another application underneath.

APIs can be found in contexts ranging from web services and mobile apps to enterprise software and IoT devices. Some popular examples of APIs include:

  1. Web APIs: These enable web applications to reach and manipulate data and functionalities from other web-based systems, such as social media platforms, payment gateways, and weather services.
  2. Operating System APIs: These refer to interfaces through which applications get to interrelate with the lower-level operating system, for example, file system, network connections, and hardware devices.
  3. Database APIs: These include the Database APIs, which allow applications to read and write data to a database from and to any data store-SQL databases or NoSQL.
  4. Library and Framework APIs: These help make it possible for developers to include functions or features in their application without rewriting things like UI components, data visualization tools, machine learning models, and others, using prebuilt sets of code libraries or frameworks.

APIs will generally make use of standard formats of information interchange, such as JSON or XML, together with standard protocols for communication that would include HTTP and SOAP. They may also contain some means of authentication and authorization to ensure that only legitimate users and applications can have access to the data and functionality exposed by an API.

It is these API keys or access tokens that the developers' applications use to identify themselves to an API and receive the right to make requests. He will later use the built-in API documentation and tools provided by the API provider to write his application and finally unite it with the API.

In modern software development, APIs have become an integral part. An API helps businesses build applications that are more modular, flexible, and scalable and that integrate easily with other systems and services. Moreover, they enable companies to display their data and functionalities to outside developers, thus opening up new vistas for innovation and partnership. And, therefore, well-designed and properly documented API is perhaps one of the most powerful competitive advantages that, in the modern digital world, have come to the fore for many businesses.

Take the first steps towards growth
Every user-interaction is a promotional opportunity. Unlock the power of personalized, high-impact promotions that boost growth, user engagement and retention - without any tech effort.